Bring Brands to Life through Experiential Marketing
Our premier shopping centers offer more than commerce—they’re stages for immersive brand storytelling. Tap into high-traffic destinations where audiences are ready to discover, interact and share.
On-Mall Pop-Up Activation & Partnerships
Create moments that stop shoppers in their tracks. From pop-up displays and concerts to product demos and influencer meetups, our events turn foot traffic into brand fans.
Opportunities Include:
- Product launches, demos and sampling
- Experiential pop-ups and vendor expos
- Parking lot events and mobile tours
- Holiday-themed activations (Christmas, Lunar New Year, Easter, Pride, etc.)
- Social-ready moments and installations
On-Mall Pop-Up Activation & Partnerships
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Sparkbuzz with pop-ups that put your brand in the spotlight -
Joinhigh-traffic events that drive engagement and visibility -
Put products in shoppers’ hands to drive conversion -
Pilot your brand with a short-term pop-up -
Extend your brand to new audiences and drive incremental sales -
Turn vacant space into a short-term retail destination -
Launch and test merchandise directly with your target audience
Gated Attractions
Turn curiosity into connection with ticketed, immersive experiences that captivate a captive audience. These high-engagement programs bring new energy to center courts, draw extended dwell times and drive significant social buzz. Opportunities are available in parking lots and inline spaces.
Gated Attractions
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Transform spaces into awe-inspiring art experiences -
Turn shopping trips into binge-worthy experiences -
Engage shoppers through immersive brand moments inside inline stores -
Take it outside— our locations are perfect for carnivals, tours, or mobile showcases -
Transform parking lots into branded drive-thru or walk-up activations -
Capture attention and spark delight through multisensory fun -
Create standout brand moments in high-visibility spaces with VIP-style touches
Auto Branding & Displays
Fuel discovery with interactive vehicle displays and ride-and-drive events. From sleek showrooms to outdoor test-drive setups, we offer spaces that position your brand in motion—right where consumers are already in a buying mindset.
Activation Opportunities:
- Common area vehicle displays
- Pop-up auto showrooms
- Test drive staging zones
- Brand ambassador integration
Auto Branding & Displays
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Position your vehicle in the center of all the action. -
Transform an inline space to a showroom allowing for maximum engagement with shoppers. -
Bring brand ambassadors to engage with shoppers. -
Utilize high-traffic parking lots to host auto activations, events and shows. -
Sponsor mall amenities and events that feature dynamic branding, displays and auto ambassadors. -
Engage with shoppers by hosting a ride-and-drive event or auto showroom to showcase the latest models.
Let's create something unforgettable.
Connect with our team to explore experiential opportunities and turnkey attraction integrations tailored to your brand.