Retailer Marketing Expand your reach.

Our expansive set of marketing opportunities keeps your store top of mind with shoppers. Benefit from engaging events, uncommonly effective common area activations, dynamic digital channels and much more.

Retail Marketing Presentation

See how Macerich is committed to partnering with retailers and maximizing their success in our high-performance markets.

Dedicated Retailer Support

Our expert corporate and local teams, as well as a full suite of marketing and operations platforms, actively support individual stores throughout the Macerich portfolio with creative engagement and impeccable marketing execution.

Digitally Enhanced Shopper Experience

Macerich is focused on enhancing shoppers' mall experience through a robust set of digital touchpoints that are always evolving as technologies - and the way people shop - continue to change. We continually explore and invest in the best omni-channel service enhancements with technology partners.

Digital/Social Media

Macerich's always-updated digital platforms truly connect with shoppers wherever they are. From retailer-focused property websites to powerful emails, smart social media interactions and our very popular Text Concierge, our digital platforms and social media outreach put retailers first.

Tourism

Visitors enjoy our top-tier properties in key U.S. gateway markets and Macerich's spot-on tourism marketing programs successfully connect our retailers with avid shoppers from all over the world.

On-mall Activations and Brand Extensions

Be the center of it all and promote brand awareness in the common area through interactive activities and events that create a unique shopper experience, including product demonstrations, samplings, celebrity appearances and signings, and much more.

Mall Media Network

Reach shoppers and provide an engaging brand experience through one of the most influential media platforms — the MALL. Explore opportunities to amplify your brand through Large-Format Digital Displays, In-mall Banners, Elevator and Escalator Graphics, Wallscapes, Floor Graphics, Large-Format Exterior Spectaculars, Pole Banners, Custom Elements, Backlit Directory Panels, Standees and Table Clings.

Events

Macerich's well-timed and expertly executed events bring people together at our exceptional properties for everything from cultural celebrations and seasonal events to Black Friday traditions, outdoor movies, summer concert series, fashion shows, Kids Club and much more. Retailers take center stage at our customized, on-site events.