Home of the ESPN Live Broadcast.
WHERE FOOTBALL MEETS FOOD, FASHION AND FUN; SCOTTSDALE FASHION SQUARE HOME OF THE ESPN LIVE BROADCAST
Fan Fest Scottsdale will be the place where football meets food, fashion and fun! ESPN will broadcast live the entire week leading up to the Big Game from Fan Fest Scottsdale on the outdoor event site just north of Scottsdale Fashion Square.
The week-long fan celebration is free admission and open to the public. The event will highlight Scottsdale’s unique elements including Culinary Quest at Fan Fest with cooking demonstrations and competitions, mixology demos, and plenty of food and beverage throughout the day. In addition, fans will enjoy rallies and sporting competitions; gaming; and entertainment. Fan-shionistas can experience high-energy fashion shows provided by Scottsdale Fashion Square. There will also be activities for the family throughout the 7 days, a Coaches Challenge Fan Competition where contestants will compete for prizes to see who can drive, pass, punt and putt the best, photo booths, and 240 reasons to shop, dine and be entertained all inside Scottsdale Fashion Square – the premier shopping, dining and entertainment destination in Arizona. Scottsdale Fashion Square retailers will also host special in-store events throughout the week.
Monday, January 26th through Sunday, February 1st
ESPN will broadcast live 4am-7pm daily
Fan Fest Scottsdale will be active:
North side of Scottsdale Fashion Square between Goldwater Boulevard and Scottsdale Road
Hosting the big game has BIG impact for all. An expected 200,000 visitors without game tickets will arrive just to share the experience. The 2008 game played in Arizona generated more than $500 million in economic impact with visitors spending an average of $617 a day. Along side the Big Game,Scottsdale plays host to the Waste Management Phoenix Open with more than Half a Million spectators. 2014 saw the Largest PGA event attendance ever: 563,008. Saturday's attendance alone was 189,722. Such impact will be maximized by driving Fan Fest attendance through over $2.2 million in media value via various different outlets including print, social media, mobile apps, online, on-mall media and much more.
More visitors, more spending, more opportunities for your brand.
For more information on how your brand can be part of the action, please click here
For more information regarding the event, contact Emily Ginzl at Emily.Ginzl@Macerich.com
For sponsorship and media opportunities, contact David Madrid at David.Madrid@Macerich.com
For up-to-the-minute Fan Fest Scottsdale details, like us on Facebook and check out www.fanfestscottsdale.com or www.fashionquare.com